Category: union web communications
A union local web makeover: first steps
A reference page of ideas for your local’s new website.
If your local is planning a web upgrade, there are many things to consider.
Who is (or you hope will be) using your site and how they will interact with your site? From there it What on your current site should stay and what should go? What are your needs for your new site? How will it support your goals and strategic efforts?
Click here for this one-page fact sheet with a few questions and ideas to get you started!
[This fact sheet is adapted from an earlier blog post. I’ve also placed this ideas sheet in the resources section of the site where I will be housing various fact sheets and web ideas for union locals and others. Please download, use, and distribute any of them as they appear!]
5 simple ideas for union local web communication
A one-page web communication guide for your local.
There are so many possibilities for building your web communication and presence nowadays, that it is easy to become overwhelmed by considerations of ‘best web practices’ and, conversely, figuring out what should be avoided.
Following these 5 simple steps should do wonders for your web traffic and level of quality (and continued) interaction with your site.
Specifically, you should: (1) Keep your site up-to-date; (2) Keep it simple; (3) Focus on return traffic; (4) Use social media for conversation; (5) Set goals for your site. How to do all this is expanded upon on the 1-page guide.
I’ve also placed this ideas sheet in the resources section of the site where I will be housing various fact sheets and web ideas for union locals and others. Please download, use, and distribute any of them as they appear!